Managing director, National Middle East Language Resource Center, BYU
“Current Affairs in the Wake of Recent Arab Spring Events”
Utah County alumni were invited to learn more about the latest on the Arab Spring in Egypt and the region from Maggie Nassif, managing director, BYU National Middle East Language Resource Center. The event was scheduled just days after Nassif returned from a summer visit to her native country; she is currently in Egypt on a Fulbright award.
Maggie Nassif is currently managing director of the National Middle East Language Resource Center at BYU. Nassif has taught literature, women studies, and business culture and has held several executive positions, including director of the Arabic Summer MBA Program for the Wharton School of Business/Lauder Institute. Her research interest is in the intersection of pop culture, women’s issues, material culture, and consumerism. Recently, she published an article that explored the effect of outsourcing jobs to China and India on U.S. education in the Journal for Global Competitiveness and a forthcoming essay “Redefining the Arab Yuppy,” published in the Encyclopedia for Women in Islamic Cultures, on the strategies employed by advertising campaigns to target female consumers in the Middle East. While living in Cairo, she worked for the British International School, an affiliate of the British Embassy, and as a freelance reporter for Cairo’s Cultural and Entertainment Guide. Nassif received a master’s degree from the American University in Cairo, studied business at the Wharton School of Business and Arkansas State University, where she completed an MBA, and a PhD in Post Colonial theory from Cairo University.